Free-to-air television
betevé · Terrestrial TV
Barcelona's television channel, available on terrestrial TV within its coverage area.
Where to watch betevéGenuïns · A programme on betevéYour company has a story.
Your company has a story.
Tell it on Genuïns.
Real storiesBusinesses with soulBarcelona's talent
A programme on betevé exploring Barcelona's businesses and the people behind them. We share your story, your work and your outlook in a video report produced by Laprodu Films.
TDT
Free-to-air television
166
Movistar+ channel
Flexible
Monthly airings agreed in your proposal
Genuïns
The stories behind businesses
The programme
Real people. Businesses with a story.
Family businesses, established companies and innovative ventures: Genuïns gives a voice to the people shaping Barcelona's business community and the surrounding region. A positive, curious and personal look at your expertise, your team and your contribution to the area. We want to discover what makes you unique and share it with viewers.
Take part in Genuïns
Bringing your story to television.
We create a report about your company: its people, its work and what makes it different. Laprodu Films guides you through preparation, filming and editing. Before you confirm, you receive a proposal detailing the production scope and broadcast terms on betevé.
- A story and script based on your company
- Professional filming and editing by Laprodu Films
- A betevé broadcast plan with tailored monthly airings
- Delivery of the final video for your own channels
Genuïns, on betevé
These are the ways to watch betevé. Your participation proposal will set out the airings of your report and its distribution terms. Genuïns broadcast days and times are yet to be confirmed.
Movistar+
Channel 166
betevé is also available on Movistar+ channel 166, subject to service availability in your area.
View the channel on Movistar+betevé online
Live television · betevé.cat
Reports will be available online after broadcast, on the channel’s website, YouTube or a similar platform. The specific destination is yet to be confirmed.
Visit betevéFrom your story to the finished report
We get to know your company
Tell us what you do, who is behind the business and what you would like to share. We discuss the report's focus together.
You receive your proposal
We set out the content, duration, budget and broadcast options for you to review before confirming.
We prepare and film
Together we organise the people, locations and work to feature. Our team guides the filming.
We edit and coordinate the broadcast
We edit the report, deliver the final video and coordinate the airings according to the agreed proposal.
Advertising formats
Advertising format
proposal
Three packages including production of your report and its television broadcast. The format, number of airings and schedule are agreed in your proposal.
01
Visibility Pack
The ideal option to give your business presence quickly and affordably.
300€
Excl. VAT
- 30–60-second promotional video for broadcast on betevé
- Video adaptation for social media
- Professional editing with client-provided imagery or stock footage
- Music with usage rights included
- Ideal for: promotions, one-off campaigns and businesses starting to communicate.
We'll send you a proposal with no obligation.
Most popular
02
Impact Pack
A closer, more authentic and professional production thanks to custom filming.
650€
Excl. VAT
- 1-minute promo video for broadcast on betevé
- Video adaptation for social media
- Custom audiovisual filming
- Professional editing
- Music with usage rights included
- Ideal for: companies that want to convey trust, showcase their space or present real services.
We'll send you a proposal with no obligation.
03
Premium Corporate Pack
The most complete option to boost brand image and strengthen corporate communication.
950€
Excl. VAT
- 1-minute promo video for broadcast on betevé
- Video adaptation for social media
- Custom audiovisual filming
- Additional corporate video
- Advanced professional editing
- Music with usage rights included
- Ideal for: companies seeking a solid, professional image with greater commercial reach.
We'll send you a proposal with no obligation.
* All prices exclude VAT. Report production and broadcast included. The number of airings and schedule are agreed in the proposal.
Before you take part
Who is Genuïns for?
For businesses in Barcelona and the surrounding region with a story to tell: family businesses, established companies and innovative ventures. We discuss the focus and fit for the programme with you.
How long is the report?
The report's duration and content are detailed in the participation proposal you receive before confirming.
When does it air, and how often?
Genuïns programming and broadcast times are yet to be confirmed. Monthly airings are flexible and agreed in your proposal, based on your company's needs and broadcast availability.
Can we use the video afterwards?
Yes. We deliver the final video with usage rights for your website, social media, presentations and corporate communications. The report will also be available online after broadcast, on the channel’s website, YouTube or a similar platform, yet to be confirmed.
Take part in Genuïns
Your story could be next.
Tell us what your company does and what you would like to show. We prepare a Genuïns participation proposal with production and broadcast options tailored to you.
Request to participate →We'll send you a proposal with no obligation.